Videoconference: What features are necessary for each business?

Videoconferencing has existed for several years in the digital world and has always been an important part of technology companies. With the rise of remote work, however, there is no doubt anymore. Video conferencing is important for every professional.

Videoconferencing is now a necessary tool for any type of business and not an advantage for a few. With multiple advantages that benefit both companies and their customers, the decision for professional video meetings is a very common choice.

However, in order for any online meeting to be fully effective, there must also be the necessary functions.

In this article, we will cover topics related to this very useful tool, such as:

  • What is a videoconference
  • What are its benefits
  • What functions should a videoconferencing tool have

What is a videoconference?


Video conferencing is the most widely used form of online meetings. It is an interactive form of communication between users, who are simultaneously connected to a web environment.

In a business environment, videoconferencing is a tool for internal meetings or even business appointments with clients. Their use is increasing vertically, as is the case with the rise of remote work.

One of its key features is that participants do not need to be in the same place to communicate. Instead, they meet face-to-face in a virtual meeting room.

In order for the videoconference to take place, you need:

  • A stable Internet connection
  • Computer, mobile, tablet, monitor or laptop
  • Camera
  • Microphone
  • Speakers or headphones
  • Video conferencing software or application

It is worth noting that, according to recent research, the market for collaborative video, the technology that allows users from different locations to make live audio and video calls, is expected to reach $11.50 billion by 2027.

These numbers indicate that the use of videoconferencing is expected to increase even further, especially with the new 5G Internet speeds and new tools aimed at making business easier.

What benefits does it offer to businesses?

One of the most important benefits is that it can offer -almost- the same experience as face-to-face meetings, while the participants are on their premises. This gives employees the necessary flexibility and immediacy to be able to communicate with colleagues, clients, or employers whenever necessary, without being constrained by distances.

Beyond that, the most important advantages that videoconference offers are:

  • Zero travel costs
  • Increased productivity
  • Better meeting coordination
  • Enhanced communication for those working remotely

Important features for an effective videoconference

Video conferences can be extremely effective for the productivity of a business. However, in order for them to be able to perform to the fullest, there must also be the appropriate software.

The most important functions that are needed are:

  1. Screen sharing
  2. Recording
  3. Live chat
  4. File sharing
  5. Integration with other applications

Screen sharing

With screen sharing, each participant can see in real-time the desktop of the person who has enabled it. For business meetings, this is an ideal feature, as it can be used to view images, videos, presentations, or documents.

In several applications that support video conferencing, only the host (the user who “organized” the meeting) can use a shared screen. Some can give permission to another user to show his desktop.

Recording

The ability to record the meeting is a function that, like recording a call, can be easily omitted. But it offers key advantages, especially for companies that manage large amounts of information.

The recording of the web meeting is mainly done so that all the information shared can be studied at different times. It also happens, for reasons of legality, to have all the information in one place and to be available to anyone who has not been able to attend.

In addition, it is a useful function for the videoconference, because with a second revision, details that may have been lost from the outset are recovered. Finally, it saves a lot of time to share information with colleagues who had no reason to be present, but who need the information.

Cloud communication solutions, such as VOICELAND’s Cloud PBX, provide an important advantage here, as there is no limit on the size of the record.

Indeed, with the 3CX Cloud PBX application we offer at VOICELAND, the recording is easy and instantaneous. Pressing a button starts or stops recording. After the end of the videoconference, the recording will be sent to your e-mail, from where you can download it.

Live chat

Live chatbox gives the opportunity to anyone who wants to ask questions, write a note or send a link, without interrupting the presentation.

Most apps that have a web conference feature also have private chats, and some can save chat conversations.

File sharing

The ability for everyone to share files and folders. Concerning this feature, the more reliable the app or VoIP telephony provider is, the safer the data that will be shared.

Learn everything about VoIP telephony: What it is, how it works, and how much it costs.

Integration with other applications

More and more applications now have the function of integration with other applications. So that they are even more efficient and significantly boost productivity through automation.

For video conferencing, some applications can be connected with calendars, CRM, email marketing platforms, or even lead generation tools.

With VoIP telephony and Cloud PBXs, videoconferencing is one of the most crucial and easy-to-use tools. Especially for those working remotely. Or those with a workforce outside the office.

With the 3CX Call Center Cloud app offered by VOICELAND, you can organize video conferences from wherever you are. You also enjoy even more benefits and facilities, such as:

  • Full interface via 3CX Web Client and mobile apps.
  • Participants do not need to have an app or account. They can simply connect via the browser.
  • High quality of call, video, and audio.
  • Electronic boards for even greater interaction.
  • Easy management of participants and settings.
  • Unlimited meeting time, even during the free trial.

Don't waste your time, get the most out of video conferencing and upgrade your communication. 

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