Digital Transformation

The process of trying to remain a company competitive is an ongoing struggle and success is always judged in the details. Digital transformation and technological upgrading are major variables of the equation, and many times they are the ones that will highlight the final winner.

Finances Online says 65% of global GDP is projected to be digitized by the end of 2022, and according to Statista, the total budget for digital transformation investments will reach 2.8 trillion by 2025.

These numbers show us that digital transformation is no longer just "good to be" in, but is a necessity. Indeed, if you have not already started a strategic transition to new technologies, be sure that your competitors have already done so. If you want to remain dominant in the game and claim the lion’s share of the market, you need to start thinking more intensely about ways of digital transformation for your business.

What is digital transformation?

Digital transformation refers to the adoption of digital technology to upgrade business processes and provide a large part of its services digitally. This includes, among other things, data transfer to the cloud, the use of technological devices and tools for communication and collaboration, as well as the automation of production processes.

What does digital transformation mean for businesses?

Digital transformation has come to respond to a range of business needs and optimize many of the processes in companies and organizations.

It is no coincidence that 52% of respondents in the IDG survey say that digital transformation means the possibility of increasing productivity, through technological tools and automation. Second in answers comes access to data that will improve the overall performance of the company, while the third place with 46% is the customer service worth expectations.

4 priorities in digital transformation

After seeing what digital transformation is and talking about its value in all, let's put some things in order. What should be your priorities when starting the digital transition of your business into a new and technologically sophisticated reality?

The electronic presence of the company

A key priority for any modern business is to have an online presence. This means maintaining a website and leveraging the various online platforms to promote its products, services, and general.

Several businesses in Greece embraced e-commerce during the pandemic and continue to operate online. Consumers continue to make online purchases and all indicates that this trend will not change soon.

Those entrepreneurs who had the insight and invested in an online store, today can see their efforts rewarded. Therefore, the first step in the digital transformation of your business is its online presence.

E-governance & processes

Your next step concerns e-government and the digitization of information. Invoicing is now done electronically, order information, customer details, and all day-to-day processes are transferred to an electronic environment, for better tracking and sharing of information among the members of a working group.

The following are e-government tools:

1. A CRM program
2. An ERP or ordering program
3. A cloud for file storage 
4. A self-organizing platform
5. An electronic signature platform
6. A tool for sending mass emails

Of course, each company can use much more technological means, depending on its activity. For every need that arises in people's lives, a technological solution is formed sooner or later. All you need is to keep track of developments in your field and to learn how technology can serve your purposes.

Flexibility in adjustments

Communication is a key pillar of development and growth in a company. Internally, you need to talk to partners and staff, while communicating with your customers is the key to success for new deals. Conventional telephony may have solved your basic need for communication so far, but it is costly and does not give you any flexibility.

Digital transformation in communication comes through VoIP (Voice over Internet Protocol). VoIP is a cost-effective and reliable way to talk to your team and customers. In fact, VoIP calls give you the flexibility you need when staff work from home.

Receive and make calls from anywhere. With VoIP telephony, you can maintain an entire call center via IP without the purchase of expensive equipment. Cloud technology allows you to avoid a huge investment and have a fully functional and organized call center in the cloud.

Training people in digital skills

The final and decisive step for a successful transition to new technologies is to train your people in the use of new possibilities. What value does it have to introduce technologies that promise to put you ahead of the competition if employees are not using them properly or at all?

Organize presentations to the team, explain the reasons that brought these changes to their work routine, and highlight the benefit of adopting these technologies. Give reasons to each member of your team so that they want to take advantage of the new solutions. For example, let us know that new technologies allow one day a week of remote work for anyone who wants to!

When all employees understand the great value of digital transformation, the company has every reason to grow and offer better quality services to its customers.

Why switching to VoIP remains a key priority for any business

As we have already said, logistics is at the heart of all. VoIP telephony and VoIP call centers remain a priority in digital transformation for three main reasons:

• Connectivity: A VoIP call center can be connected to the CRM system so that the client tab that calls you is automatically displayed. This saves a lot of time from searching and adding new information to your customer tabs.
• Automation: The VoIP call center offers automation such as call back (rebound call when the queue is long) and voice2mail (receiving a telephone message in email format). So you don't miss any calls during the day.
• Flexibility: With VoIP, you have absolute flexibility in both costs and your communications. You can talk from anywhere and pay with a second charge step. So you only pay for what you use and nothing more.

Benefits of turning telecommunications to VoIP

The value of communications in the business community is just one of the many reasons why VoIP should be on the list when we talk about digital transformation.

Traditional fixed telephony does not support the flexibility and functionality provided by VoIP solutions and needs them today. Many, however, wonder whether it is safe to change the telephone in their business.

The truth is that those who take the step and eventually switch to VoIP, are thrilled with all the new features they can use, but also with how cost-efficient VoIP telecommunication is compared to traditional telephony solutions.

In short, the benefits of using VoIP are:

1. Manage your online account & clear charges
2. Monitor call statistics
3. Don't miss any calls
4. 100% secure encrypted communications
5. Save up to 80% on phone bills (!)
6. Διασύνδεση με άλλα επιχειρησιακά εργαλεία
7. Κλήσεις χαμηλού κόστους σε όλο τον κόσμο

Digital transformation & VoIP telecommunications with Voiceland

Voiceland brings companies closer to efficient and cost-effective communication solutions. We have helped dozens of organizations and to reduction in communication costs and increase their productivity, using our custom VoIP solutions.

Voiceland will become your strategic partner in digital transformation. By choosing Voiceland to switch to VoIP telephony, you essentially choose:

• People offering specialized VoIP telephony solutions for businesses
• Cloud  Infrastructures in Amazon's Data Center
• Guarantee of service quality in accordance with ISO 9001, ISO 27001, ISO 27017, ISO 27011, ISO 22301
• Guarantee of service availability exceeding 99.97%
• Actual charging step per second, no fixed or hidden charges
• Technical support and immediate resolution of your requests